M:Metrics - WAP Statistics | MMA Global

M:Metrics - WAP Statistics

M:Metrics: WAP Statistics
Early implementations of WAP, the Wireless Application Protocol, were rightly panned as delivering a low-grade experience for perusing content on mobile handsets. The proliferation of handsets with color displays that support WAP 2, a variant of xHTML, offers a platform that can compete as a wireless Web. M:Metrics data shows that owners of devices that support WAP 2 are more than 63% more likely to use the browser feature on their handset than subscribers with handsets that support earlier versions of the protocol. In 2005 the installed base of WAP 2 phones has expanded significantly from about 33% of all WAP phones in January to about 48% in August. Over the same period the installed base of devices that support WAP has expanded to about 124 million devices in August from 118 million in January.

                                                               WAP 1.x Growth Rates                                                        


                                                                 
  WAP 2.x Growth Rates

About M:Metrics
M:Metrics is the mobile industry authority on the measurement of the consumption, availability and feasibility of mobile content and applications.  M:Metrics’ monthly syndicated data services benchmark the performance of carriers, handset OEMs, platform vendors and content providers, empowering decision makers with highly granular, verifiable measures of subscriber consumption, content availability and pricing and handset capabilities.  M:Metrics, Inc. is a private, venture-funded corporation headquartered in <?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com:office:smarttags" />Seattle, Washington with offices in San Francisco, California.

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