Agenda
Wednesday, November 5, 2014
8:30 AM – 9:20 AM
Registration and Coffee
Registration and Coffee
9:20 AM – 9:30 AM
Opening and Welcome
Opening and Welcome
9:30 AM – 10:00 AM
Mexican Mobile Market Overview: The latest information on Mobile Market in Mexico, including an evolution of the trends on Smartphone usage and the trends to measure mobile campaigns effectiveness
Mexican Mobile Market Overview: The latest information on Mobile Market in Mexico, including an evolution of the trends on Smartphone usage and the trends to measure mobile campaigns effectiveness
10:00 AM – 10:45 AM
El mundo de la Ñ
El mundo de la Ñ
10:45 AM – 11:05 AM
Coffee Break
Coffee Break
11:05 AM – 11:45 AM
The 10 commandments of mobile for App Marketing and Rich Media
The 10 commandments of mobile for App Marketing and Rich Media
11:45 AM – 12:30 PM
What Do Brands Want in Mobile?
What Do Brands Want in Mobile?
12:30 PM – 1:00 PM
Mobile Commerce
Mobile Commerce
1:00 PM – 2:30 PM
Lunch
Lunch
2:30 PM – 3:00 PM
Mobile Media
Mobile Media
3:00 PM – 3:30 PM
Agencies Panel Discussion
Agencies Panel Discussion
3:30 PM – 4:15 PM
Keynote - Adapting Web to Mobile
Keynote - Adapting Web to Mobile
4:15 PM – 4:35 PM
Coffee Break
Coffee Break
4:35 PM – 5:20 PM
Entrepreneurship Lessons for a More Mobile World
Entrepreneurship Lessons for a More Mobile World
5:20 PM – 6:00 PM
Showcasing: Terra
Showcasing: Terra