Push Notification Guide by MMA France

Release Date:

June, 2015

Education Section:

Topics of Interest:

The Push Notifications User Manual is produced and developed by the MMA France Messaging Marketing Committee. With this Guide, Mobile Marketing Association France intends to demystify push notification, a tool which we believe already to be essential, given that:

mobile web traffic is on its way to exceeding computerbased web traffic
apps account for 86% of this mobile traffic
and push notifications are by far the best tool to incite users to revisit an application

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Education

Push Notification Guide by MMA France

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Not an MMA Member? Please fill out the form below to find how you can get access to this document and to learn more about other useful resources.