BERLIN, 30 November 2023 – MMA Germany, part of MMA Global, announced today the winners of the highly-anticipated inaugural SMARTIES Germany Awards, a fierce competition that spotlights the outstanding marketing campaigns driving growth across the DACH region.
In an era characterized by exponential technological advancement, the integration of Artificial Intelligence (AI) into marketing strategies stands as a pivotal force driving innovation and reshaping the landscape of consumer engagement. As we navigate through this dynamic intersection of technology and marketing, understanding the evolving state of AI in this realm becomes not just essential but transformative.