User Engagement for Publishers | MMA Global

User Engagement for Publishers

Quaero's Best Practices for Online Registration

Most companies today have a wealth of customer information potentially available to them and as a result, know who purchased what and when, and how much they spent. They have page view data, minutes spent on site, videos viewed, and the devices they used to visit.

Given that there is so much information available, why should you worry about getting visitors to register on your web site?  The answer is simple: Because you can make more money by registering users.

Download this informative white paper to learn more about best practices in online registration – across devices – to grow customer engagement, improve the customer experience, and deliver greater customer value.


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A resource for publishers to identify how mobile users are consuming content, what steps they can take to drive more traffic and how these users can support and organically grow the publisher's brand.

This study addresses two key findings that could help content publishers fine tune their mobile strategy:

  1. What drives users to share content on a mobile app?
  2. What drives users to engage with content on a mobile app?

The findings of this study will allow publishers to continually modify and improve the mobile experience for their consumers, plus help other stakeholders vested in helping publishers adjust their business and content models to succeed in the mobile economy.

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