UYGAR YÜZEREROĞLU | MMA Global

UYGAR YÜZEREROĞLU

UYGAR YÜZEREROĞLU
Business Analytics Manager
Turkcell
Uygar is the Business Analytics Manager at Turkcell. 
 
After his bachelor and masters degrees in industrial engineering and economics at Bogazici University, he started his career in the research sector, managed both social and market research projects and had experience in various sectors like telecommunications, media and IT for about five years. 
Since 2008 he has been working at the customer insight units at Turkcell, where he managed research projects like advertising effectiveness, loyalty, brand health etc; did business performance monitoring and competitive intelligence. He has been managing the Business Analytics Unit with responsibilities like predictive modelling and internal usage of big data since 2014.