As a market development expert with more than 20 years of experience in FMCG, Mr. Truong Quoc Bao plays an important role in the miraculous and sustainable development of TH Group, which TH true MILK - created the revolution of the fresh milk industry in Vietnam in just over a decade by increasing the percentage of fresh milk from 8% in 2008 to 60% at the current point
With strategic planning skills in marketing and communications, Bao helped build the TH brand name synchronously for more than 140 products from TH true MILK fresh milk to various new categories such as TH true HERBAL, TH true NUT, TH true WATER... TH has received many prestigious international recognitions & prizes.
As a keen administrator, Mr. Truong Quoc Bao led TH's marketing and communications activities in the direction of digital transformation and soon achieved great success when TH was continuously recognized by major social networking platforms as the best digital advertising business in 2021-2022
In the field of corporate affairs, with his diplomatic ability, Mr. Truong Quoc Bao and his team have helped TH become an interesting destination for leaders of organizations and countries.
TH's event team under his direction has carried out many international events, helping to improve the image not only of Vietnamese businesses but also create a good impression of Vietnam's image in the eyes of the international community.