Trevor Mueller is a global media manager with McDonald's, leading strategies around the use of data and tech in paid media channels as well as leading the relationships with the Joint Business Partnerships. He has over 15 years experience in paid media across agencies like Mindshare, OMD, and Starcom, working with diverse brands across CPG, food service, technology, healthcare, and more. Trevor has also worked as a global media lead on brands such as Mead Johnson Nutrition where he lead global strategies for data driven measurement and activation, and helped build up a Direct to Consumer ecommerce practice.