With 17 years of experience in digital marketing, Sheetal has honed a unique perspective on what drives success in this dynamic industry. Having worked across multiple industries, Sheetal has brought her expertise in strategy, execution, content, e-marketing, influencer marketing, and digital transformation to her current role as Digital Marketing Head for Aditya Birla Group, as well as previous organizations like Disney-Star, Kimberly Clarke, GroupM, and others. Sheetal takes pride in her data-driven, analytical approach to marketing, which has led to the creation of many award-winning campaigns throughout her career. Sheetal recognizes the critical role of creativity and technology in digital marketing and seeks to bring a fresh perspective to every project she works on.