Samir Addamine has dedicated his career to driving innovation in the mobile apps industry. He currently serves as the founder and CEO of FollowAnalytics, a global company dedicated to customer success using mobile marketing automation. Samir is responsible for the global operations of FollowAnalytics including the headquarters in San Francisco, with offices in Paris and Montreal. Prior to FollowAnalytics, Samir was a co-founder of ClicMobile, a leading interactive mobile agency in France. A recognized expert in mobile and digital marketing strategies & technology, Samir is a regular speaker and blogger about the mobile marketing industry.

Digital marketing has been the focus of Samir’s career, starting with consulting roles at companies such as Framfab, part of Publicis Digitas LBi. He holds a Master of Technology degree Universite de technologie de Belfort and a Master of Business from Novancia Business School of Paris.