Rajan brings 15+ years of expertise in technology, marketing, and media to Mindshare Indonesia. He excels at crafting creative media solutions, leveraging his background in computer engineering and data analysis to drive impactful growth strategies. As a consultant, he empowers brand leaders with innovative media approaches. Rajan established the Audience COE at Mindshare elevating digital marketing capabilities.

Previously, as Global VP at Jivox, a creative technology platform, Rajan honed his skills in strategy development and team leadership. He is passionate about forging stronger brand-consumer connections and confidently operationalizing media to achieve tangible business results. His leadership is characterized by a data-driven approach and a commitment to delivering measurable success.