Mostafa AbouHussein is a digital media strategist with extensive experience leading data-driven campaigns across regional and global markets. As Digital Media Performance Lead, he has spearheaded high-impact initiatives including Saudi Arabia’s 2034 FIFA World Cup announcement and the National Housing Company rebrand.

He previously led the Public Investment Fund (PIF) account, consistently driving performance across digital channels and surpassing key KPIs. With prior roles at Mindshare, Initiative Media, and Magna Global, Mostafa has supported major brands such as Red Sea Global, Alat, and Danone across digital media, e-commerce, content, and data partnerships.