Michael Donnelly | MMA Global

Michael Donnelly

Michael Donnelly
Former SVP, Digital Experiences Group

Michael is a Digital Transformation professional focused on the effective use of Digital tactics as integral, complementary components in well-constructed cross media business plans at Mastercard.

In "Digital" since 1998, he is developing & implementing innovative global strategies to leverage data, provide personalized content & experiences & fuel conversations to amplify local Real Time Marketing efforts & drive results for Merchants & Banks while exceeding Consumer Expectations & delivering on Mastercard’s vision of A World Beyond Cash.

Honored to be named one of AdAge's "Media Mavens" & one of MediaPost's "Online All-Stars", he was with The Coca-Cola Company for 6 years & privileged to lead their stellar team responsible for the largest brand page on Facebook & the #1 food/beverage brand on Twitter & was with Johnson & Johnson for 9 years where he created their Interactive Marketing Center of Excellence & focused on developing an incoming pipeline of emerging media opportunities & on creating a community for marketers to test, learn & share experiences.

He is married & has four incredible digitally savvy children to share with & learn about new technologies together in the Donnelly Family Digital Lab :-)