Mahpudz Effendi is a business strategist specializing in marketing and operations for low-income and bottom-of-the-pyramid (BOP) markets. With decades of experience, he designs inclusive, scalable solutions that empower underserved communities while driving sustainable business growth. His expertise spans pro-low income marketing strategies, last-mile distribution, and low-cost operational models, ensuring affordability and accessibility. Passionate about social impact, Mahpudz bridges corporate objectives with grassroots needs, leveraging stakeholder collaboration and innovative financing. A mentor and advocate for equitable development, he champions initiatives that uplift marginalized populations while maintaining profitability.