Lauren Moores is the mobility and cross-channel data guru at Dstillery with over 20 years experience in data strategy, science and creation in different information and technology industries. Prior to running Analytics at Dstillery, Lauren led the vision and development of cross-channel data science at EveryScreen Media, a start-up mobile RTB and cross-channel audience technology company. She is an active speaker and writer on innovation through mobile data, technology and data science. Most recently, Lauren was named the silver award winner of the ARF Great Mind Award, and was invited by I-COM Global Forum for Marketing Data and Measurement to sit on its Data Science Board. Lauren is involved with top organizations including ARF, MMA, IAB, CTIA Innovation Council, Technovation and NYTechWomen. In addition, she is a regular pre-screener for the MMA Smarties Awards and this year, ARF David Ogilvy awards. She holds a PhD in Economics from Brown University and teaches adjunct at NYU, Steinhardt for the Media, Culture and Communication department.