A passionate musician, creative thinker, focused strategist. Have been working in the advertising industry for more than 14 years. Have worked so far with leading creative agencies like Ogilvy & Mather, Dentsu, Publicis in the past handling major clients like – Vistara, Volvo-Eicher Pvt. Ltd. Canon, Toshiba, Monster.com Spicejet etc.. He has been with Lodestar-UM for more than last 9 strong years in the role of connection strategy.

With LodestarUM he has been successfully drawing audience insights and connecting with media landscape crafting successful strategy for our clients like BMW, Coca-Cola Co., Samsung, ITC Brands, Emirates, ExxonMobil, Spotify, Orient Electric etc.