Kate Brady is a Director of Media for PepsiCo’s North America Beverages marketing team. In this role, Kate leads the development of the paid consumer engagement strategy to best connect PepsiCo's brands with consumers. Kate currently manages several brands across the North American Beverages Portfolio including; Mountain Dew, Kickstart, Mountain Dew Ice, Game Fuel, Bubly, LifeWTR and Aquafina, but has worked across almost every beverage in NAB during her over 9 year tenure. Kate is charged with maximizing all traditional media channel investments while simultaneously identifying and applying innovative and emerging media platforms across the portfolio.
Prior to working at PepsiCo, Kate spent almost 10 years working at several media agencies across a number of different verticals.
Kate lives in Mahopac, NY with her husband Ryan and two daughters, Ava and Olivia.