John Paite has been at the forefront of some of the biggest creative projects emerging from the Indian sub-continent in the last 15 years. With a multi-faceted skill set as the lead in content creation, production and post-production for brands such as Coca Cola, Netflix, Redbull, Adidas and Ikea, his career has taken him through studios of the top media houses in the region. Past credits include commercial and film creative for Nexa, MiniCooper, Xiaomi, Vivo, GSK, Fanta, ESPN, Nestle, UNESCO, to name a few, and developing car replacement techniques for Honda.

At MediaMonks, John currently works at the intersection of Art & Tech as Chief Creative Officer for the New Delhi, India team. He is currently leading and developing Epic Games’ Unreal Engine for non-gaming laterals in a production pipeline. From film, VFX, volume assets, e-comm, and short formats, his latest preoccupations involve developing new techniques and uses of Unreal Engine in advertising and marketing through data-driven automation.