Javier Asensio | MMA Global

Javier Asensio

Javier Asensio
Regional Director of Latin America & Caribbean
IFPI

Javier works with IFPI’s affiliated national groups to establish legal frameworks across the region that enable record companies to invest in local artists and repertoire, as well as license the services that are driving the digital music market’s infrastructure. Javier was is helping to make Latin America the fastest growing region in the world for the recorded music industry, preparing the ground for new digital service businesses to open, and expanding the performance rights market significantly. Javier and his team have helped to create a complete network of organizations in as many as 20 countries in the region to represent and develop business for the recording industry, including a wide set of services for IFPI member record companies, including a successful performance rights collection and distribution through Music Licensing Companies, market research, ISRC agencies, content protection, educational campaigns, and many other initiatives to explain the key role of music in the development of the digital economy, and to license a wide range of digital music services ranging from download stores to streaming services, including Claro Música, Deezer, Spotify and Vevo.