Isabel Rafferty is the Vice President of USA sales for Adsmovil, the premier Mobile Advertising Network serving the U.S. Hispanic and Latin American markets. Adsmovil is part of the Cisneros Group of Companies, a leader in the market with television production, record labels, and digital media companies.
She is responsible for shaping Adsmovil’s mobile sales strategy and driving revenue growth through her sales team across the nation. Isabel has been a part of Adsmovil since its inception and has successfully built the company from pre-revenue to its current standing as a leading mobile ad network in the Hispanic marketplace.
Before joining Adsmovil, Isabel was Digital Director at Impremedia, managing the West Coast sales team and initiated the company’s foray into the mobile advertising space. Previously she managed all operations, marketing, and sales for Telemundo33.com and UnivisionSanDiego.com taking her sites to the top of all Entravision properties in sales revenue and website traffic.