Graeme is Chief Strategy Officer at Hello Health Group and he also leads the Regional Commercial Team comprising 5 Vice Presidents of Partnerships. Graeme and his team partner regional and local clients with innovative solutions to their digital marketing challenges by connecting them to a highly engaged audience at critical moments of care throughout their health & wellness journey, to drive audience engagement, participation and conversion.
Graeme’s passion for life-changing ideas that improve the health of humanity is driven by a commitment to help Health & Wellness brands and businesses play a meaningful role in people's lives.
He has built a rewarding career in the life science, health & wellness industries in sales & marketing, advertising & communications and digital health. He has held senior regional and global positions, client and agency-side, in NZ, Australia, Singapore, China, India and the UK.
Graeme brings with him a wealth of experience across Pharmaceuticals, Consumer Health, Nutrition, Nutraceuticals, Devices, Diagnostics, Healthcare Services, MedTech, Vaccines and Natural Remedies, as well behavioral change programs in Social Marketing & Public Health.
With a unique point of view on Wellness, Aging, Digital Health, the Evolving role of the HCP, and the Empowered Health Consumer, he conducts workshops and training programs, presents at regional and international conferences, and teaches at academic institutions.
ABOUT HELLO HEALTH GROUP
Hello Health is the leading healthcare knowledge and services ecosystem in emerging Asia, operating 10 platforms across 9 markets in local language.
With over 32m monthly users (81% find us through search), 14m social media followers and over 110,000 pieces of published content we lead Asia in health & wellness content development to drive consumer & patient engagement.
We provide our Audience with medically reviewed, relevant and engaging content, tools and services that empowers them to make more informed decisions and live healthier and happier lives.
We partner our clients with innovative solutions to their digital marketing challenges, by connecting them to this highly engaged audience at critical moments of care throughout their entire health & wellness journey, to drive audience engagement, participation and conversion.
Our client partners include the largest brands in global consumer health, pharma, healthcare providers and insurance in Asia.