Geeta Ramachanran, has nearly 18years of PR & communications experience executing integrated brand programs, product campaigns and regional PR plans that deliver earned media storytelling to influence consumer and business audiences. She straddles consumer brand and corporate reputation work with expertise in FMCG, technology, property, F&B and entertainment. Simply put, she loves creating insight-driven, connected campaigns that brands stand behind and audiences. 

Geeta currently works at DJE Holdings (Edelman) in Indonesia as the Head of Brands partnering with CEOs, CMOs, CCOs, and other senior executives of both local and Fortune 500 companies to identify audience insights and business strategies that drive brand equity, consideration, differentiation, growth and resonates with the audience. 

Prior to joining Edelman, Geeta has been a brand catalyst at prestigious agencies where she has worked for renowned global brands. She and her team have received several industry awards for her work on ‘Gold Award for Cadbury chocolate halal issue management’, including a ‘Silver for Excellence in Marketing Communications, Mondelez International’ and ‘Best Use of Digital, Nokia World Biggest Angry Birds Playground campaign’.

She holds a Degree in communications and a Masters in Business Administration majoring in International Business.

Finally, her philosophy in life and at work is simple: “The only way to do great work is to love what you do." Thank you, Steve Jobs. So, find your passion, hold on tight and enjoy every minute of the ride. Life is too short to do anything less.