Deniz is Global Head of Media and Content for Bayer’s Consumer Health Division and has made it her mission to drive digital transformation in marketing and media. Her passion for integrating media and creative with data-driven insights has significantly elevated Bayer’s brands in the digital arena. Since she joined Bayer in 2020, she is leading global partnerships with Bayer’s strategic agency and tech partners.

Before joining Bayer, Deniz spent 15 years in digital and marketing, working, and partnering with industries like Telco, CPG, Finance and Retail. Before joining Bayer, Deniz worked 4 years at Google where she led partnerships with the largest CPG and Banking companies.

Deniz is currently based in Basel, Switzerland.