Cuong Dang is an entrepreneur, senior executive, investor, author, and publisher. He is currently founder and executive board director of Forbes Vietnam.

Cuong’s background of more than 18 years is in software product development. He has trained, published, and spoken frequently across the US and Europe prior to successfully exiting his software venture in the US.

He brought Enterprise Rent-a-car, National and Alamo to Southeast Asia in 2017 starting in Vietnam. Enterprise, the world’s largest car rental company, is headquartered in St. Louis, MO, USA with revenue of $30+ billion in 2021.

Cuong serves on the board of various companies in software development, logistics, mobility, and F&B where his main responsibilities are in digital transformation, M&A, Marcom, and partnerships.

Besides being active in startup community as advisor and mentor, he also consults Toyota Financial Services (Vietnam) on legal, operations, and business models around mobility initiatives.

Cuong successfully negotiated with Forbes the country license for Vietnam and has been building large and trusted communities for business executives, women (ForbesWomen), and next generations of leaders (Forbes Under30). Most recently he successfully invited New Zealand Prime Ministry Jacinda Arden to Vietnam’s largest ForbesWomen Summit and did an exclusive one-on-one live interview on stage.

Before moving to Vietnam, Cuong serves as Vice Chairman of Asian American Chamber of Commerce in St. Louis, where he helps Asian American-owned businesses to connect and thrive. He also led multiple trade missions for companies in the Midwest to Vietnam and connected with local businesses for manufacturing, trade, and other opportunities.

Cuong is senior advisor to SMEs and MNCs on digital transformation, mobility, Vietnam market entry, leadership, restructuring, and growth strategy.