Cipluk Carlita is the Head of Communications for Twitter in Southeast Asia, where she becomes a key advisor for the cross-functional leadership team in the region. In her current role, she works closely with other teams (Business Marketing, Partnerships, Public Policy, Policy Communications, Research, Sales - among others) to help showcase great stories and highlight the values of Twitter in the region.
Particularly interested in consumer technology, Cipluk is passionate about helping brands create compelling storytelling that can help leverage and manage their brand/corporate reputation. She has 15 years of experience across various industries; where she spent the first 5 years in local PR consultancies to help provide strategic recommendations for brands from multiple industries: sports, music, telecommunication, insurance, and FMCG. She then moved to handle communications for major multinational corporations, such as Acer Indonesia and Mondelez Indonesia.