Carl has more than 15 years of experience in business management & development, brand building (offline & online), innovation, sales and strategy in FMCG MNCs (P&G and Nestle). He lived and worked across many geographies: Middle East & Africa (Lebanon, Egypt & Dubai/UAE), Europe (Switzerland) & South East Asia (Vietnam). He is currently leading the Nestle coffee and beverages business in Vietnam since October 2020. With that, he aims to positively impact Vietnamese daily lives, one coffee cup at a time. Carl holds a Master’s degree in Mechanical Engineering (Lebanon & France) and an MBA from London Business School (UK).