Archie is the Founder and CEO of StickEarn, where he grew the company from a small team to over 250 employees. StickEarn’s vehicle branding has supported 3,000+ campaigns for 1,000+ brands, including Coca-Cola, Netflix, and Unilever. During the pandemic, Archie led the company through a 90% revenue drop and returned it to profitability by 2021. He launched Playlog, Indonesia’s leading OOH platform with 27,000+ inventories and real-time campaign monitoring. In 2024, he introduced Lynx SSP, Indonesia’s first programmatic DOOH SSP, solidifying StickEarn’s position as a pioneer in the country’s advertising and media technology landscape.