Alexander Scott-Simons | MMA Global

Alexander Scott-Simons

Alexander Scott-Simons
Regional Analytics Director, APAC
Essence
@essencedigital

Alexander Scott-Simons is the Regional Analytics Director, APAC at Essence and leads the analytics discipline across Singapore, Australia, Japan and India. With his extensive knowledge of analytical techniques, he has been pivotal in designing and driving Essence’s analytics journey in the region. He’s invested in engineering customized data-led solutions for clients’ ever-complex business needs by innovating and benchmarking against Essence’s global best practices.

 

Alex joined Essence in 2010 as a graduate analyst, after a brief sojourn into research in Organic Chemistry, and rose very quickly through the ranks to head a variety of analytics positions in the London and New York offices. He impressed the leadership with his keen grasp of client business challenges and his ability to solve them with innovative data solutions.

 

Alex graduated from Oxford University.