With close to 10 years in digital marketing, Aaron has spent the last 7 years with Mindshare (Bangalore) where he currently leads digital strategy for Nike, United Breweries, Lifestyle Retail & IKEA. Having started his career with Neo@Ogilvy (New York) its an exciting time to be part of India’s digital landscape, spurred on with the explosion of smartphones & competitive data tariffs. The future looks exciting in helping clients be future ready – powered by data, content & commerce.