Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, the global authority on advertising and media effectiveness, compiles the rankings using finalist and winner data from the awards programs across the globe. Search by region or company type.
The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers (brand owner), brands and solution providers driving significant business impact.
| Rank | Media Agency | Network | Location | Region | Points |
|---|---|---|---|---|---|
| 1 | Mindshare | WPP | Mumbai | India | 220.6 |
| 2 | Wavemaker | WPP | Mumbai | India | 170.0 |
| 3 | EssenceMediacom | WPP | Gurgaon | India | 80.7 |
| 4 | Wavemaker | WPP | Gurgaon | India | 72.7 |
| 5 | Madison Media | Mumbai | India | 60.6 | |
| 6 | Mindshare | WPP | Bangalore | India | 48.4 |
| 7 | OMD | Omnicom Group | Mumbai | India | 40.4 |
| 8 | Publicis Media | Publicis Groupe | Gurgaon | India | 32.3 |
| 9 | EssenceMediacom | WPP | Mumbai | India | 30.3 |
| 10 | Mindshare | WPP | Gurgaon | India | 28.7 |
| 11 | Havas Media | Havas Group | Mumbai | India | 21.1 |
| 12 | Interactive Avenues | Interpublic Group | Mumbai | India | 20.2 |
| 12 | OMD | Omnicom Group | Gurgaon | India | 20.2 |
| 14 | Publicis Media | Publicis Groupe | Mumbai | India | 16.1 |
| 14 | Zenith | Publicis Groupe | Gurgaon | India | 16.1 |
| 16 | Carat | Dentsu | Gurgaon | India | 12.1 |
| 16 | Interactive Avenues | Interpublic Group | Bangalore | India | 12.1 |
| 16 | Madison World | Mumbai | India | 12.1 | |
| 16 | Wavemaker | WPP | Bangalore | India | 12.1 |
| 20 | OMD | Omnicom Group | Bangalore | India | 8.5 |
| 21 | Starcom | Publicis Groupe | Mumbai | India | 8.1 |
| 22 | Bigtrunk Communications | Mumbai | India | 4.0 | |
| 22 | EssenceMediacom | WPP | Bangalore | India | 4.0 |
| 22 | EssenceMediacom | WPP | Delhi | India | 4.0 |
| 22 | Madison Media | Delhi | India | 4.0 | |
| 22 | Organic by MSL | WPP | New Delhi | India | 4.0 |