MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Creative Agencies - Global 2023

VMLY&R


Overall Rank: 3
Points: 232.0
Awards Won: 25
Finalist(s) Achieved: 18

Best in Show(s) Won: 0
Gold(s) Won: 12
Silver(s) Won: 5
Bronze(s) Won: 8
Region: Global
Network: WPP

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Bright Sides

Nando's

Nando's

VMLY&R

South Africa

Cross Digital Media Marketing, Brand Experience, Real Time Marketing

Smarties EMEA

Gold (2), Silver

25th November, I Exist

Vodafone

Vodafone

VMLY&R

Turkey

Social Impact Marketing, Data Insights / Contextual Marketing, Data Insights / Contextual Marketing, Cross Digital Media Marketing

Smarties Turkey

Silver, Bronze, Finalist (2)

H?Y Relaunch / Dropping the link

Vodafone

Vodafone

VMLY&R

Turkey

Integrated Ecommerce Innovation, Product and / or Service Launch

Smarties Turkey

Bronze, Finalist

Stay in the Moment with Okey Rotar!

Okey

Eczac?ba?? Group

VMLY&R

Turkey

Product and / or Service Launch, Omnichannel Marketing

Smarties Turkey

Gold, Finalist

PUBG Mobile King Menu

Burger King

Restaurant Brands International

VMLY&R

Turkey

Product and / or Service Launch, Co-branded Marketing, Co-branded Marketing, Short or Long Form Video

Smarties Turkey

Gold (3), Finalist

World Cup Special with Tuki

Burger King

Restaurant Brands International

VMLY&R

Turkey

Social Media Marketing

Smarties Turkey

Finalist

Whopper Delivery Points

Burger King

Restaurant Brands International

VMLY&R

Turkey

Integrated Ecommerce Innovation, Small Budget, Big Impact

Smarties Turkey

Silver, Finalist

We Stand By You

Vodafone

Vodafone

VMLY&R

Turkey

Brand Purpose / Activism

Smarties Turkey

Finalist

Redefining Convenience: QuikTrip's In-Game Advertising Journey

QuikTrip

QuikTrip

VMLY&R

USA

Gaming, Gamification & E-Sports

Smarties North America

Finalist

Serenito without stamps: The end of the debate between parents and children

Serenito

Danone

VMLY&R

Argentina

Lanzamiento de Producto/Servicio (Product/Service Launch)

Smarties Hispanic LATAM

Gold

Shell in New Generations

Shell

Shell

VMLY&R Commerce

Argentina

Juegos / Gamificación y E-Sports (Gaming, Gamification & E-Sports)

Smarties Hispanic LATAM

Finalist

Your Music ft. YOY

YOY

Industrial and Commercial Bank of China 

VMLY&R

Argentina

Experiencia de Marca (Brand Experience)

Smarties Hispanic LATAM

Finalist

YOY and Nadie Dice Nada, an action that speaks volumes.

YOY

Industrial and Commercial Bank of China 

VMLY&R

Argentina

Marketing de influenciadores y Creadores (Creadores/ Influence Marketing)

Smarties Hispanic LATAM

Silver

The free app to get to your next plan.

YOY

Industrial and Commercial Bank of China 

VMLY&R

Argentina

Impacto Inmediato/ Promociones (Instant Impact), Lanzamiento de Producto/Servicio (Product/Service Launch)

Smarties Hispanic LATAM

Bronze (2)

The re-Z of happiness.

YOY

Industrial and Commercial Bank of China 

VMLY&R

Argentina

Marketing de influenciadores y Creadores (Creadores/ Influence Marketing), Generación de Leads/CRM (Lead Generation/CRM)

Smarties Hispanic LATAM

Bronze, Finalist

What The Fanta

Fanta

The Coca-Cola Company

VMLY&R

Turkey

Product and / or Service Launch

Smarties EMEA

Gold

What The Fanta

Fanta

The Coca-Cola Company

VMLY&R

Turkey

Instant Impact / Promotion, Creator / Influencer / Celebrity Marketing, Product and / or Service Launch, Product and / or Service Launch

Smarties Turkey

Bronze, Finalist (3)

What The Fanta

Fanta

The Coca-Cola Company

VMLY&R

Turkey

Product and / or Service Launch

Smarties X

Finalist

Con Todo

Movistar

Telefónica

VMLY&R

Argentina

Experiencia de Marca (Brand Experience), Integración de Plataformas & DOOH (Cross Platform & DOOH), Marketing en Redes Sociales (Social Media Marketing), Marketing de influenciadores y Creadores (Creadores/ Influence Marketing)

Smarties Hispanic LATAM

Bronze (2), Finalist (2)

Bright Sides

Nando's

Nando's

VMLY&R

South Africa

Brand Experience, Cross Platform - Digital only, Integrated Ecommerce Innovation, Real Time Marketing, Instant Impact

Smarties South Africa

Gold (4), Silver