| Overall Rank: | 1 |
| Points: | 858.0 |
| Awards Won: | 47 |
| Finalist(s) Achieved: | 23 |
| Best in Show(s) Won: | 3 |
| Gold(s) Won: | 10 |
| Silver(s) Won: | 19 |
| Bronze(s) Won: | 15 |
| Region: | APAC |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Killer recipes | Unilever Food Solutions | Unilever | Mindshare | China | Consumer Promotions, Best in Show, Lead Generation | Smarties APAC | Best in Show, Gold (2) |
Killer recipes | Unilever Food Solutions | Unilever | UNITE | China | Consumer Promotions, Best in Show, Lead Generation | Smarties APAC | Best in Show, Gold (2) |
Killer recipes | Unilever Food Solutions | Unilever | dentsu MB | China | Consumer Promotions, Best in Show, Lead Generation | Smarties APAC | Best in Show, Gold (2) |
#Unstoppable China | Lux | Unilever | Mindshare | China | Cross Channel Integration, Cross Mobile Integration | Smarties APAC | Bronze, Finalist |
#Unstoppable China | Lux | Unilever | Wunderman Thompson | China | Cross Channel Integration, Cross Mobile Integration | Smarties APAC | Bronze, Finalist |
Thermal Scan For Hidden Bacteria | Clear | Unilever | Mindshare | India | Programmatic and Machine Learning | Smarties APAC | Finalist |
Thermal Scan For Hidden Bacteria | Clear | Unilever | POKKT | India | Programmatic and Machine Learning | Smarties APAC | Finalist |
From Battle to Bottle: Clear China's eSports Breakthrough | Clear | Unilever | Mindshare | China | Gaming / Gamification & E-Sports | Smarties APAC | Silver |
From Battle to Bottle: Clear China's eSports Breakthrough | Clear | Unilever | Shanghai Chiyang Culture Media | China | Gaming / Gamification & E-Sports | Smarties APAC | Silver |
From Battle to Bottle: Clear China's eSports Breakthrough | Clear | Unilever | UNITE | China | Gaming / Gamification & E-Sports | Smarties APAC | Silver |
Women's Day campaign | Love Beauty and Planet | Unilever | T&A Ogilvy | Vietnam | Best Brand Experience in Mobile Rich Media, Programmatic and Machine Learning | Smarties APAC | Finalist (2) |
Whitening Launching | Closeup | Unilever | T&A Ogilvy | Vietnam | Best use of Branded Content | Smarties APAC | Finalist |
Whitening Launching | Closeup | Unilever | Mindshare | Vietnam | Best use of Branded Content | Smarties APAC | Finalist |
Vietnam Tet Campaign | Comfort | Unilever | T&A Ogilvy | Vietnam | Product / Service Launch | Smarties APAC | Finalist |
Headsmart: Easing Soccer Fans' Anxiety with AI | Clear | Unilever | Mindshare | Indonesia | Data/Insights | Smarties APAC | Finalist |
Headsmart: Easing Soccer Fans' Anxiety with AI | Clear | Unilever | Goal | Indonesia | Data/Insights | Smarties APAC | Finalist |
U-Win: Connecting with consumers through unique value exchange | Unilever | Unilever | Mindshare | Philippines | Lead Generation | Smarties APAC | Bronze |
U-Win: Connecting with consumers through unique value exchange | Unilever | Unilever | InMobi | Philippines | Lead Generation | Smarties APAC | Bronze |
Hijacking Live Game with Real-Time Prediction | Clear | Unilever | Mindshare | Vietnam | Gaming / Gamification & E-Sports, Innovation | Smarties APAC | Finalist (2) |
Hijacking Live Game with Real-Time Prediction | Clear | Unilever | Alta | Vietnam | Gaming / Gamification & E-Sports, Innovation | Smarties APAC | Finalist (2) |
Hijacking Live Game with Real-Time Prediction | Clear | Unilever | E-Sport | Vietnam | Gaming / Gamification & E-Sports, Innovation | Smarties APAC | Finalist (2) |
Talking Man-to-Man: A Passion to Sales Story | Clear | Unilever | Mindshare | Vietnam | Location Targeting, Mobile App (includes mCommerce Solutions) | Smarties APAC | Finalist (2) |
Stamina Meter - A new currency in town! | Boost | Unilever | Mindshare | India | Best use of Branded Content, Data/Insights, Innovation | Smarties APAC | Silver, Bronze (2) |
Stamina Meter - A new currency in town! | Boost | Unilever | Sportz Interactive | India | Best use of Branded Content, Data/Insights, Innovation | Smarties APAC | Silver, Bronze (2) |
Stamina Meter - A new currency in town! | Boost | Unilever | Disney+ Hotstar | India | Best use of Branded Content, Data/Insights, Innovation | Smarties APAC | Silver, Bronze (2) |
Be The Star: First Ever Online Celebrity Search with Eskinol Naturals | Eskinol | Unilever | Mindshare | Philippines | Mobile App (includes mCommerce Solutions) | Smarties APAC | Bronze |
Be The Star: First Ever Online Celebrity Search with Eskinol Naturals | Eskinol | Unilever | ABS-CBN Corporation | Philippines | Mobile App (includes mCommerce Solutions) | Smarties APAC | Bronze |
#RealMomsVillage Chatbot: A Data-Driven Campaign Recognizing Moms' Needs | Baby Dove | Unilever | Mindshare | Philippines | Lead Generation | Smarties APAC | Silver |
#StopTheBeautyTest | Dove | Unilever | Mindshare | India | Cross Channel Integration | Smarties APAC | Finalist |
#StopTheBeautyTest | Dove | Unilever | Shaadi.com | India | Cross Channel Integration | Smarties APAC | Finalist |
Covid-19 Hyper Alert System | Lifebuoy | Unilever | Mindshare | Vietnam | Best Data Driven Display Creative, Programmatic and Machine Learning | Smarties APAC | Silver, Bronze |
Covid-19 Hyper Alert System | Lifebuoy | Unilever | Biz Eyes | Vietnam | Best Data Driven Display Creative, Programmatic and Machine Learning | Smarties APAC | Silver, Bronze |
Covid-19 Hyper Alert System | Lifebuoy | Unilever | Creative Hunts | Vietnam | Best Data Driven Display Creative, Programmatic and Machine Learning | Smarties APAC | Silver, Bronze |
Every Prayer Starts with a Clean Pair of Hands | Lifebuoy | Unilever | Mindshare | Vietnam | Consumer Promotions, Social Media Marketing | Smarties APAC | Gold, Silver |
Every Prayer Starts with a Clean Pair of Hands | Lifebuoy | Unilever | Vietnam | Consumer Promotions, Social Media Marketing | Smarties APAC | Gold, Silver | |
Every Prayer Starts with a Clean Pair of Hands | Lifebuoy | Unilever | Biz Eyes | Vietnam | Consumer Promotions, Social Media Marketing | Smarties APAC | Gold, Silver |
Every Prayer Starts with a Clean Pair of Hands | Lifebuoy | Unilever | Creative Hunts | Vietnam | Consumer Promotions, Social Media Marketing | Smarties APAC | Gold, Silver |
How Vietnam Contained COVID-19 | Lifebuoy | Unilever | Mindshare | Vietnam | Social Impact / Not-For-Profit | Smarties APAC | Silver |
How Vietnam Contained COVID-19 | Lifebuoy | Unilever | Biz Eyes | Vietnam | Social Impact / Not-For-Profit | Smarties APAC | Silver |
How Vietnam Contained COVID-19 | Lifebuoy | Unilever | Creative Hunts | Vietnam | Social Impact / Not-For-Profit | Smarties APAC | Silver |
Safety4All - Love, Like Safety, Does Not Discriminate | Lifebuoy | Unilever | Mindshare | Vietnam | Product / Service Launch | Smarties APAC | Finalist |
Safety4All - Love, Like Safety, Does Not Discriminate | Lifebuoy | Unilever | Creative Hunts | Vietnam | Product / Service Launch | Smarties APAC | Finalist |
Disinfection Alert System | Domex | Unilever | Mindshare | India | Best Data Driven Display Creative | Smarties APAC | Silver |
Disinfection Alert System | Domex | Unilever | InMobi | India | Best Data Driven Display Creative | Smarties APAC | Silver |