| Overall Rank: | 5 |
| Points: | 90.9 |
| Awards Won: | 9 |
| Finalist(s) Achieved: | 11 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 1 |
| Silver(s) Won: | 2 |
| Bronze(s) Won: | 6 |
| Location: | Dubai |
| Region: | MENA |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
CONVERTSATIONS- Kickstarting new SMEs amidst the Pandemic | RAKBANK | RAKBANK | UM | MENA | Customer Experience, Product / Services Launch, Location Based Services or Targeting, Data/Insights | Smarties MENA | Gold, Bronze, Finalist (2) |
Dettol Shower Gel | Dettol | Reckitt Benckiser | UM | MENA | Product / Services Launch, Brand Awareness, Mobile Gaming Gamification & E-Sports, Mobile Video | Smarties MENA | Bronze, Finalist (3) |
Prediction Meets Tradition- Striking Gold with Machine Learning | RAKBANK | RAKBANK | UM | MENA | Machina Learning and AI, Lead Generation / Direct Response / Conversions, Location Based Services or Targeting, Data/Insights | Smarties MENA | Silver, Bronze, Finalist (2) |
Rani | Rani | Aujan Group Holding | UM | MENA | Brand Awareness, Product / Services Launch, Mobile Gaming Gamification & E-Sports, Mobile Video | Smarties MENA | Finalist (4) |
Stay at Home Campaign | STC Pay | Saudi Telecom Company | UM | MENA | Lead Generation / Direct Response / Conversions, mCommerce, Mobile App, App | Smarties MENA | Silver, Bronze (3) |