| Overall Rank: | 4 |
| Points: | 172.8 |
| Awards Won: | 12 |
| Finalist(s) Achieved: | 5 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 4 |
| Silver(s) Won: | 3 |
| Bronze(s) Won: | 5 |
| Region: | Global |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
#danceAwesome | Samsung Galaxy | Samsung | TikTok | USA | User Generated / Influencer Marketing | Smarties X | Gold |
The journey to inspire GenZ | Maybelline | L'Oréal | TikTok | Vietnam | Product / Service Launch | Smarties APAC | Bronze |
Root Beer #เà¸à¸´à¸™à¸•à¹‰à¸²à¸™Challenge | Mirinda | PepsiCo | TikTok | Thailand | XR Technology – (AR/VR/MR) | Smarties APAC | Finalist |
Duo on TikTok | Dorflex | Sanofi | TikTok | Brazil | Video Advertising | Smarties Brazil | Finalist |
How Itau Empresas increase clicks and reduce cost per purchase | Itaú Empresas | Itaúsa | TikTok | Brazil | Data/Insights | Smarties Brazil | Finalist |
Localiza and VidMob have partnered to create assets based on Creative Insights for Facebook | Localiza | Localiza | TikTok | Brazil | Lead Generation | Smarties Brazil | Finalist |
#CucokCucuCimory - How Cimory brought their brand philosophy to life through a mobile rich experience | Cimory | Cimory | TikTok | Indonesia | Best Brand Experience in Mobile Rich Media | Smarties Indonesia | Silver |
Save20 | OCBC NISP | OCBC Bank | TikTok | Indonesia | Social Media Marketing, Video Advertising, Best Data Driven Display Creative, Purposeful Marketing, Brand Awareness / Experience | Smarties Indonesia | Gold, Bronze (3), Finalist |
Mini Cuts Spicy Chicken Dance to Beat the Challenges | McDonald's | McDonald's | TikTok | Indonesia | Product / Service Launch | Smarties Indonesia | Gold |
The journey to inspire GenZ | Maybelline | L'Oréal | TikTok | Vietnam | Brand Awareness / Experience, Social Media Marketing, User Generated / Influencer Marketing | Smarties Vietnam | Gold, Silver (2) |
Cool | Dettol | Reckitt | TikTok | United Arab Emirates | User Generated / Influencer Marketing | Smarties MENA | Bronze |