| Overall Rank: | 12 |
| Points: | 144.8 |
| Awards Won: | 13 |
| Finalist(s) Achieved: | 8 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 3 |
| Silver(s) Won: | 4 |
| Bronze(s) Won: | 6 |
| Location: | Ho Chi Minh City |
| Region: | APAC |
| Network: | Publicis Groupe |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Hyaluronic Acid (Ha) Revitalift Livestream Marathon |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Live (Streaming) E-commerce, Real Time Marketing |
Smarties APAC |
Silver, Finalist |
Curate Your Flex Mode |
Samsung Galaxy |
Samsung |
Starcom |
Vietnam |
Programmatic, Personalisation |
Smarties APAC |
Bronze, Finalist |
Diabetes Care’s methodical media strategy led to 400% increase in consideration share on Amazon |
Ensure |
Abbott |
Starcom |
India |
Integrated Ecommerce Innovation |
Smarties India |
Bronze |
Building The #1 Serum |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Cross Digital Media Marketing |
Smarties Vietnam |
Bronze |
Skin Lab Show |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Creator / Influencer / Celebrity Marketing |
Smarties Vietnam |
Finalist |
Chính N? 2.0 |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Diversity & Inclusion |
Smarties Vietnam |
Bronze |
Hyaluronic Acid (Ha) Revitalift Livestream Marathon |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Integrated Ecommerce Innovation, Live (Streaming) E-commerce, Real Time Marketing |
Smarties Vietnam |
Gold, Silver, Bronze |
Make Your Epic Moments More Desirable |
Samsung Galaxy |
Samsung |
Starcom |
Vietnam |
Live (Streaming) E-commerce, Integrated Ecommerce Innovation, Creator / Influencer / Celebrity Marketing, Data Insights / Contextual Marketing |
Smarties Vietnam |
Bronze, Finalist (3) |
Curate Your Flex Mode |
Samsung Galaxy |
Samsung |
Starcom |
Vietnam |
Programmatic, Instant Impact / Promotion, Personalisation |
Smarties Vietnam |
Gold (2), Silver |
Building The #1 Serum |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Live (Streaming) E-commerce |
Smarties X |
Silver |
Make Your Epic Moments More Desirable |
Samsung Galaxy |
Samsung |
Starcom |
Vietnam |
Customer Journey Marketing - Lead Generation / CRM, Omnichannel Marketing, Live (Streaming) E-commerce |
Smarties APAC |
Finalist (2) |