MMA Smarties Business Impact Index - MMA Smarties Business Impact Index - Rankings Detail | MMA

Top Advertisers - Global 2020

Filter by Region / Country

PepsiCo


Overall Rank:4
Points:400.3
Awards Won:46
Finalist(s) Achieved:24

Best in Show(s) Won:0
Gold(s) Won:12
Silver(s) Won:12
Bronze(s) Won:22
Location:USA
Region:Global

Campaigns and Awards 2020

Campaign NameBrandAdvertiserAgencyLocationCategoryAwards ProgramAwards Won

Lane - Embrace The Soul Of North Social Life Culture

Pepsi

PepsiCo

Dentsu Redder

Vietnam

Product / Services Launch, Brand Awareness

Smarties APAC

Bronze, Finalist

Lane - Embrace The Soul Of North Social Life Culture

Pepsi

PepsiCo

Mindshare

Vietnam

Product / Services Launch, Brand Awareness

Smarties APAC

Bronze, Finalist

Lime Flavour

Pepsi

PepsiCo

Mindshare

Thailand

Mobile Social, Innovation & Creativity

Smarties APAC

Finalist (2)

Lime Flavour

Pepsi

PepsiCo

Twitter

Thailand

Mobile Social, Innovation & Creativity

Smarties APAC

Finalist (2)

4 Seasons DOOH and Mobile Banners

Lay's

PepsiCo

OMD

Turkey

Location Based Services or Targeting

Smarties EMEA

Silver

Mustache

Cheetos

PepsiCo

OMD

Turkey

Brand Awareness, Mobile Social, Mobile Video

Smarties EMEA

Gold, Silver (2)

Mustache

Cheetos

PepsiCo

AdColony

Turkey

Brand Awareness, Mobile Social, Mobile Video

Smarties EMEA

Gold, Silver (2)

Rock Scissors Paw

Cheetos

PepsiCo

OMD

Turkey

Product / Services Launch

Smarties EMEA

Finalist

4 Seasons DOOH and Mobile Banners

Lay's

PepsiCo

OMD

Turkey

Location Based Services or Targeting

Smarties Turkey

Silver

Most Popular IG Live Integration

PepsiCo

PepsiCo

OLIVER

Turkey

Mobile Social, Customer Experience, Mobile Native

Smarties Turkey

Bronze (2), Finalist

Most Popular IG Live Integration

PepsiCo

PepsiCo

Pure

Turkey

Mobile Social, Customer Experience, Mobile Native

Smarties Turkey

Bronze (2), Finalist

Most Popular IG Live Integration

PepsiCo

PepsiCo

OMD

Turkey

Mobile Social, Customer Experience, Mobile Native

Smarties Turkey

Bronze (2), Finalist

Mustache

Cheetos

PepsiCo

OMD

Turkey

Innovation, Brand Awareness, Mobile Social, Mobile Video

Smarties Turkey

Silver (3), Bronze

Mustache

Cheetos

PepsiCo

AdColony

Turkey

Innovation, Brand Awareness, Mobile Social, Mobile Video

Smarties Turkey

Silver (3), Bronze

Rock Scissors Paw

Cheetos

PepsiCo

OMD

Turkey

Product / Services Launch

Smarties Turkey

Bronze

Conversational Commerce

Pepsi

PepsiCo

Mindshare

Vietnam

Lead Generation / Direct Response / Conversions

Smarties Vietnam

Finalist

Delightful Summer Melodies

Tea+

PepsiCo

Mindshare

Vietnam

Mobile Audio / Voice

Smarties Vietnam

Bronze

Delightful Summer Melodies

Tea+

PepsiCo

Adtima

Vietnam

Mobile Audio / Voice

Smarties Vietnam

Bronze

Follow Me Don’t Cha

Tea+

PepsiCo

Mindshare

Vietnam

Most Engaging Mobile Creative

Smarties Vietnam

Finalist

Follow Me Don’t Cha

Tea+

PepsiCo

Innity

Vietnam

Most Engaging Mobile Creative

Smarties Vietnam

Finalist

Heat shock or Chi shock?

Tea+

PepsiCo

Mindshare

Vietnam

Most Engaging Mobile Creative

Smarties Vietnam

Finalist

Heat shock or Chi shock?

Tea+

PepsiCo

Adtima

Vietnam

Most Engaging Mobile Creative

Smarties Vietnam

Finalist

Heat shock or Chi shock?

Tea+

PepsiCo

Innity

Vietnam

Most Engaging Mobile Creative

Smarties Vietnam

Finalist

Lane - Embrace The Soul Of North Social Life Culture

Pepsi

PepsiCo

Dentsu Redder

Vietnam

Brand Awareness

Smarties Vietnam

Finalist

Lane - Embrace The Soul Of North Social Life Culture

Pepsi

PepsiCo

Mindshare

Vietnam

Brand Awareness

Smarties Vietnam

Finalist

Sell Away Your Grudges For Tet

Mirinda

PepsiCo

Dentsu Redder

Vietnam

Cross Media, Best Data Driven Display Creative

Smarties Vietnam

Gold, Finalist

Sell Away Your Grudges For Tet

Mirinda

PepsiCo

Mindshare

Vietnam

Cross Media, Best Data Driven Display Creative

Smarties Vietnam

Gold, Finalist

Shoo Away The Heat

7 Up

PepsiCo

Mindshare

Vietnam

Promotion, Seamless Consumer Experience

Smarties Vietnam

Finalist (2)

Shoo Away The Heat

7 Up

PepsiCo

Innity

Vietnam

Promotion, Seamless Consumer Experience

Smarties Vietnam

Finalist (2)

Stay Fit @Home – The New Norm in Social Distancing

Revive

PepsiCo

Mindshare

Vietnam

Mobile Video

Smarties Vietnam

Bronze

Stay Fit @Home – The New Norm in Social Distancing

Revive

PepsiCo

Innity

Vietnam

Mobile Video

Smarties Vietnam

Bronze

Stay Fit @Home – The New Norm in Social Distancing

Revive

PepsiCo

Admicro

Vietnam

Mobile Video

Smarties Vietnam

Bronze

Your Everyday Life Is A Sport

Revive

PepsiCo

Dentsu Redder

Vietnam

Product / Services Launch

Smarties Vietnam

Bronze

Your Everyday Life Is A Sport

Revive

PepsiCo

Mindshare

Vietnam

Product / Services Launch

Smarties Vietnam

Bronze

4 Seasons DOOH and Mobile Banners

Lay's

PepsiCo

OMD

Turkey

Digital Out-of-Home (DOOH), Location Based Services or Targeting

Smarties X

Gold, Bronze

4 Seasons DOOH and Mobile Banners

Lay's

PepsiCo

The Gang

Turkey

Digital Out-of-Home (DOOH), Location Based Services or Targeting

Smarties X

Gold, Bronze

A fund raising Initiative to provide 2.5 million meals In India

Pepsi

PepsiCo

Mindshare

India

Social Good

Smarties X

Gold

A fund raising Initiative to provide 2.5 million meals In India

Pepsi

PepsiCo

Wunderman Thompson

India

Social Good

Smarties X

Gold

Doritos x Illegal Civ

Doritos

PepsiCo

Uproxx

USA

Brand Awareness

Smarties X

Bronze

Doritos x Illegal Civ

Doritos

PepsiCo

The Content Collective

USA

Brand Awareness

Smarties X

Bronze

When Indian Youth practiced The New Normal With Swag

Pepsi

PepsiCo

Mindshare

India

Social Distancing, User Generated

Smarties X

Gold (2)

When Indian Youth practiced The New Normal With Swag

Pepsi

PepsiCo

Autumn Worldwide

India

Social Distancing, User Generated

Smarties X

Gold (2)