Overall Rank: | 2 |
Points: | 75.5 |
Awards Won: | 22 |
Finalist(s) Achieved: | 0 |
Best in Show(s) Won: | 0 |
Gold(s) Won: | 5 |
Silver(s) Won: | 7 |
Bronze(s) Won: | 10 |
Region: | China |
Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
---|---|---|---|---|---|---|---|
Powerful without Sugar |
KangShiFu |
Ting Hsin International Group |
Mindshare |
China |
Brand Awareness/Experience Improvement/Product or Service Launch, Consumer Experience, Social E-commerce |
Smarties China |
Silver, Bronze (2) |
Dirt for Good (China) |
OMO |
Unilever |
Mindshare |
China |
Brand Awareness/Experience Improvement/Product or Service Launch, Sustainable marketing |
Smarties China |
Silver, Bronze |
AI Makes Dishes Delectable All Day |
Minute Maid |
The Coca-Cola Company |
MI |
China |
The Internet of Innovation / Intelligent Device, Voice recognition / Audio assistant |
Smarties China |
Bronze (2) |
"Fearless 1980†Digital Collectibles |
Clear |
Unilever |
Mindshare |
China |
Entertainment Marketing Creative(Entertainment / Sports / Stars etc.), Live E-commerce |
Smarties China |
Silver, Bronze |
Colonel KI's Collector Cards |
KFC |
Yum! Brands |
Mindshare |
China |
Customer Relationship Building and Management, Brand Creative Content, Entertainment Marketing Creative(Entertainment / Sports / Stars etc.) |
Smarties China |
Gold, Bronze (2) |
Find Your Flavour |
Lay's |
PepsiCo |
Mindshare |
China |
Brand Awareness/Experience Improvement/Product or Service Launch, Social E-commerce, Brand Creative Content |
Smarties China |
Gold, Silver, Bronze |
Guarding with AI for Every "Mellin" Moment |
Mellin |
Johnson & Johnson |
MI |
China |
The Internet of Innovation / Intelligent Device, Voice recognition / Audio assistant, Other Artificial Intelligence Technology |
Smarties China |
Gold, Silver, Bronze |
The Growth of Colonel KI |
KFC |
Yum! Brands |
Mindshare |
China |
Mobile Game / E-sports Marketing, Culture / Innovation / Brand Cross Creative (Creative Marketing such as New China Chic / Traditional Culture) |
Smarties China |
Gold, Silver |
Enjoying the World with AR |
Volvo |
Geely |
MI |
China |
AddressableTVAdvertising |
Smarties China |
Silver |
Rural Revitalization Campaign |
Guliduo |
Yili Group |
Mindshare |
China |
Sustainable marketing |
Smarties China |
Gold |