Overall Rank: | 7 |
Points: | 356.5 |
Awards Won: | 29 |
Finalist(s) Achieved: | 12 |
Best in Show(s) Won: | 0 |
Gold(s) Won: | 8 |
Silver(s) Won: | 10 |
Bronze(s) Won: | 11 |
Region: | Global |
Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
---|---|---|---|---|---|---|---|
Hyaluronic Acid (Ha) Revitalift Livestream Marathon |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Live (Streaming) E-commerce, Real Time Marketing |
Smarties APAC |
Silver, Finalist |
EVERY FLAW IS A 10 |
Maybelline |
L'Oréal |
XYZ SAIGON |
Vietnam |
Diversity & Inclusion |
Smarties APAC |
Bronze |
Driving high ROI campaigns via Service Commerce for L'Oreal Professional Division |
L'Oréal |
L'Oréal |
Wavemaker |
India |
Customer Journey Marketing - Lead Generation / CRM |
Smarties India |
Silver |
Garnier Men grew 43% above category growth using Amazon DSP |
Garnier |
L'Oréal |
Amazon Ads |
India |
Programmatic |
Smarties India |
Bronze |
Bright Complete Anti Acne - Drawat Masteclass |
Garnier |
L'Oréal |
Wavemaker |
Indonesia |
Experimental / Innovation Technology |
Smarties Indonesia |
Finalist |
Amplifying Product Unique Selling Point through Gamification |
Garnier |
L'Oréal |
Wavemaker |
Indonesia |
Gaming, Gamification & E-Sports |
Smarties Indonesia |
Finalist |
Sense of Purpose – Catalyze the Indonesian consumer consciousness towards sustainability |
L'Oréal |
L'Oréal |
Wavemaker |
Indonesia |
Social Impact Marketing |
Smarties Indonesia |
Finalist |
We Skincare About You: Bringing New York to Jakarta |
Kiehl's |
L'Oréal |
Wavemaker |
Indonesia |
Brand Experience |
Smarties Indonesia |
Bronze |
Worth It Squad: Putting the Spotlight on Diverse Indonesian Beauty |
L'Oréal |
L'Oréal |
Wavemaker |
Indonesia |
Social Media Marketing |
Smarties Indonesia |
Finalist |
Building The #1 Serum |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Cross Digital Media Marketing |
Smarties Vietnam |
Bronze |
Skin Lab Show |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Creator / Influencer / Celebrity Marketing |
Smarties Vietnam |
Finalist |
Chính N? 2.0 |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Diversity & Inclusion |
Smarties Vietnam |
Bronze |
Hyaluronic Acid (Ha) Revitalift Livestream Marathon |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Integrated Ecommerce Innovation, Live (Streaming) E-commerce, Real Time Marketing |
Smarties Vietnam |
Gold, Silver, Bronze |
EVERY FLAW IS A 10 |
Maybelline |
L'Oréal |
XYZ SAIGON |
Vietnam |
Diversity & Inclusion, Product and / or Service Launch |
Smarties Vietnam |
Gold, Bronze |
Barbie Collection Influencer Campaign |
NYX Professional Makeup |
L'Oréal |
Humanz |
Turkey |
Creator / Influencer / Celebrity Marketing |
Smarties EMEA |
Finalist |
How L’Oréal Paris Revitalift won the Vitamin C game with Advocacy |
L'Oréal |
L'Oréal |
Wavemaker |
Germany |
Social / Influencer Commerce, Creator / Influencer / Celebrity Marketing |
Smarties Germany |
Bronze (2) |
Barbie Collection Influencer Campaign |
NYX Professional Makeup |
L'Oréal |
Humanz |
Turkey |
Creator / Influencer / Celebrity Marketing |
Smarties Turkey |
Silver |
Turkey's First Live Shopping Experience Focused on Live Music and Entertainment |
L'Oréal |
L'Oréal |
OMD |
Turkey |
Creator / Influencer / Celebrity Marketing, Integrated Ecommerce Innovation, Live (Streaming) E-commerce |
Smarties Turkey |
Gold (3) |
Harassment Advisory |
L'Oréal |
L'Oréal |
WMcCann |
Brazil |
Diversity & Inclusion, Personalisation |
Smarties X |
Finalist (2) |
Building The #1 Serum |
L'Oréal |
L'Oréal |
Starcom |
Vietnam |
Live (Streaming) E-commerce |
Smarties X |
Silver |
EVERY FLAW IS A 10 |
Maybelline |
L'Oréal |
XYZ SAIGON |
Vietnam |
Diversity & Inclusion |
Smarties X |
Gold |
Save Your Skin |
L'Oréal |
L'Oréal |
Argentina |
Impacto Social/ Nonprofit/ ESG/ (Impacto Social/ Sin Fines de Lucro), Integración de Plataformas & DOOH (Cross Platform & DOOH) |
Smarties Hispanic LATAM |
Silver, Bronze |
|
Harassment Advisory |
L'Oréal |
L'Oréal |
WMcCann |
Brazil |
Diversidade & Inclusão (Diversity & Inclusion) |
Smarties Brazil |
Gold |
Hyaluronic Acid (Ha) Revitalift Livestream Marathon |
L'Oréal |
L'Oréal |
TikTok |
Vietnam |
Live (Streaming) E-commerce, Real Time Marketing |
Smarties APAC |
Silver, Finalist |
Amplifying Product Unique Selling Point through Gamification |
Garnier |
L'Oréal |
Wavemaker |
Indonesia |
Gaming, Gamification & E-Sports |
Smarties Indonesia |
Finalist |
Hyaluronic Acid (Ha) Revitalift Livestream Marathon |
L'Oréal |
L'Oréal |
TikTok |
Vietnam |
Integrated Ecommerce Innovation, Live (Streaming) E-commerce, Real Time Marketing |
Smarties Vietnam |
Gold, Silver, Bronze |
How Men Increased L’Oréal’s Sales During A Crisis |
L'Oréal |
L'Oréal |
UM |
United Arab Emirates |
Data Insights, Integrated Ecommerce Innovation, Partnerships Marketing |
Smarties MENA |
Silver (2), Finalist |