MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Advertisers - Global 2023

Kraft Heinz Company


Overall Rank: 38
Points: 75.7
Awards Won: 4
Finalist(s) Achieved: 5

Best in Show(s) Won: 0
Gold(s) Won: 1
Silver(s) Won: 2
Bronze(s) Won: 1
Region: Global

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Moms’ Open Kitchen

ABC

Kraft Heinz Company

Leo Burnett

Indonesia

Social Impact Marketing

Smarties APAC

Silver

ABC Soy - The Failed Cooking Project

ABC

Kraft Heinz Company

Leo Burnett

Indonesia

Diversity & Inclusion

Smarties Indonesia

Silver

Tracking the impact of online ads on offline sales with footfall measurement

ABC

Kraft Heinz Company

Carat

Indonesia

O2O / New Retail / Innovative & New Tech Sales Channels

Smarties Indonesia

Finalist

Lunchabuild This

Lunchables

Kraft Heinz Company

Starcom

USA

Instant Impact / Promotion

Smarties North America

Gold

Tattoo Ink

Heinz

Kraft Heinz Company


Brazil

Experiência de Marca (Brand Experience), Marketing de influenciadores e criadores (Creators/ Influence Marketing)

Smarties Brazil

Bronze, Finalist

Tracking the impact of online ads on offline sales with footfall measurement

ABC

Kraft Heinz Company

The Trade Desk

Indonesia

O2O / New Retail / Innovative & New Tech Sales Channels

Smarties Indonesia

Finalist

Cheer the Taste

Heinz

Kraft Heinz Company

YouExperience

United Arab Emirates

XR Technology – (AR/VR/MR), User Experience (UX) & Design

Smarties MENA

Finalist (2)