| Overall Rank: | 16 |
| Points: | 146.8 |
| Awards Won: | 79 |
| Finalist(s) Achieved: | 28 |
| Best in Show(s) Won: | 8 |
| Gold(s) Won: | 41 |
| Silver(s) Won: | 12 |
| Bronze(s) Won: | 18 |
| Location: | Netherlands |
| Region: | Global |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Sleek Music In A Can | Heineken | Heineken | Leo Burnett | Vietnam | XR Technology – (AR/VR/MR) | Smarties APAC | Gold |
Sleek Music In A Can | Heineken | Heineken | Metub | Vietnam | XR Technology – (AR/VR/MR) | Smarties APAC | Gold |
Sleek Music In A Can | Heineken | Heineken | Prodigious | Vietnam | XR Technology – (AR/VR/MR) | Smarties APAC | Gold |
Sleek Music In A Can | Heineken | Heineken | Metub | Vietnam | XR Technology – (AR/VR/MR) | Smarties APAC | Gold |
Sleek Music In A Can | Heineken | Heineken | Digitas | Vietnam | XR Technology – (AR/VR/MR) | Smarties APAC | Gold |
Sleek Music In A Can | Heineken | Heineken | Galaxy Communications | Vietnam | XR Technology – (AR/VR/MR) | Smarties APAC | Gold |
Sleek Music In A Can | Heineken | Heineken | MSL | Vietnam | XR Technology – (AR/VR/MR) | Smarties APAC | Gold |
Heineken demonstrates the effectiveness of contextual targeting | Heineken | Heineken | dentsu | Mexico | Data/Insights, Innovation | Smarties Hispanic LATAM | Gold, Finalist |
Heineken demonstrates the effectiveness of contextual targeting | Heineken | Heineken | Teads | Mexico | Data/Insights, Innovation | Smarties Hispanic LATAM | Gold, Finalist |
A refreshing campaign that fulfills TẾT in 23 provinces at a time | Bia Việt | Heineken | Phibious | Vietnam | Brand Awareness / Experience, Location Targeting | Smarties Vietnam | Bronze, Finalist |
A refreshing campaign that fulfills TẾT in 23 provinces at a time | Bia Việt | Heineken | Red Star | Vietnam | Brand Awareness / Experience, Location Targeting | Smarties Vietnam | Bronze, Finalist |
Tiger Collaboration Laboratory: By Gen Z, For Gen Z | Tiger Beer | Heineken | Red Star | Vietnam | Lead Generation, Cross Mobile Integration, Product / Service Launch | Smarties Vietnam | Gold (2), Silver |
Tiger Collaboration Laboratory: By Gen Z, For Gen Z | Tiger Beer | Heineken | Hakuhodo | Vietnam | Lead Generation, Cross Mobile Integration, Product / Service Launch | Smarties Vietnam | Gold (2), Silver |
Tiger Collaboration Laboratory: By Gen Z, For Gen Z | Tiger Beer | Heineken | Yeah1 | Vietnam | Lead Generation, Cross Mobile Integration, Product / Service Launch | Smarties Vietnam | Gold (2), Silver |
Tiger Collaboration Laboratory: By Gen Z, For Gen Z | Tiger Beer | Heineken | ICON | Vietnam | Lead Generation, Cross Mobile Integration, Product / Service Launch | Smarties Vietnam | Gold (2), Silver |
Sleek Music In A Can | Heineken | Heineken | Leo Burnett | Vietnam | Social Media Marketing, Innovation, User Generated / Influencer Marketing, Most Engaging Mobile Creative, Product / Service Launch, Consumer Promotions, Best Brand Experience in Mobile Rich Media, Best Brand Experience in Mobile Rich Media, Mobile Audio / | Smarties Vietnam | Best in Show, Gold (3), Silver, Bronze (2), Finalist (3) |
Sleek Music In A Can | Heineken | Heineken | Metub | Vietnam | Social Media Marketing, Innovation, User Generated / Influencer Marketing, Most Engaging Mobile Creative, Product / Service Launch, Consumer Promotions, Best Brand Experience in Mobile Rich Media, Best Brand Experience in Mobile Rich Media, Mobile Audio / | Smarties Vietnam | Best in Show, Gold (3), Silver, Bronze (2), Finalist (3) |
Sleek Music In A Can | Heineken | Heineken | Prodigious | Vietnam | Social Media Marketing, Innovation, User Generated / Influencer Marketing, Most Engaging Mobile Creative, Product / Service Launch, Consumer Promotions, Best Brand Experience in Mobile Rich Media, Best Brand Experience in Mobile Rich Media, Mobile Audio / | Smarties Vietnam | Best in Show, Gold (3), Silver, Bronze (2), Finalist (3) |
Sleek Music In A Can | Heineken | Heineken | Red Star | Vietnam | Social Media Marketing, Innovation, User Generated / Influencer Marketing, Most Engaging Mobile Creative, Product / Service Launch, Consumer Promotions, Best Brand Experience in Mobile Rich Media, Best Brand Experience in Mobile Rich Media, Mobile Audio / | Smarties Vietnam | Best in Show, Gold (3), Silver, Bronze (2), Finalist (3) |
Sleek Music In A Can | Heineken | Heineken | Digitas | Vietnam | Social Media Marketing, Innovation, User Generated / Influencer Marketing, Most Engaging Mobile Creative, Product / Service Launch, Consumer Promotions, Best Brand Experience in Mobile Rich Media, Best Brand Experience in Mobile Rich Media, Mobile Audio / | Smarties Vietnam | Best in Show, Gold (3), Silver, Bronze (2), Finalist (3) |
Sleek Music In A Can | Heineken | Heineken | Galaxy Communications | Vietnam | Social Media Marketing, Innovation, User Generated / Influencer Marketing, Most Engaging Mobile Creative, Product / Service Launch, Consumer Promotions, Best Brand Experience in Mobile Rich Media, Best Brand Experience in Mobile Rich Media, Mobile Audio / | Smarties Vietnam | Best in Show, Gold (3), Silver, Bronze (2), Finalist (3) |
Sleek Music In A Can | Heineken | Heineken | MSL | Vietnam | Social Media Marketing, Innovation, User Generated / Influencer Marketing, Most Engaging Mobile Creative, Product / Service Launch, Consumer Promotions, Best Brand Experience in Mobile Rich Media, Best Brand Experience in Mobile Rich Media, Mobile Audio / | Smarties Vietnam | Best in Show, Gold (3), Silver, Bronze (2), Finalist (3) |
Sleek Music In A Can | Heineken | Heineken | Lava | Vietnam | Social Media Marketing, Innovation, User Generated / Influencer Marketing, Most Engaging Mobile Creative, Product / Service Launch, Consumer Promotions, Best Brand Experience in Mobile Rich Media, Best Brand Experience in Mobile Rich Media, Mobile Audio / | Smarties Vietnam | Best in Show, Gold (3), Silver, Bronze (2), Finalist (3) |