MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Brands - APAC 2023

Heineken


Overall Rank: 1
Points: 165.2
Awards Won: 9
Finalist(s) Achieved: 7

Best in Show(s) Won: 0
Gold(s) Won: 1
Silver(s) Won: 5
Bronze(s) Won: 3
Region: APAC

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Festive Unexpected Gift List

Heineken

Heineken

Leo Burnett

Vietnam

Social Media Marketing

Smarties APAC

Finalist

Re-coding Life’s Algorithm with Music

Heineken

Heineken

Leo Burnett

Vietnam

Audio / Voice / Sonic Branding

Smarties APAC

Finalist

Cancel Proof

Heineken

Heineken

Leo Burnett

Vietnam

Creator / Influencer / Celebrity Marketing

Smarties APAC

Finalist

From Gems to Silver

Heineken

Heineken

Leo Burnett

Vietnam

Customer Journey Marketing - Lead Generation / CRM, Cross Digital Media Marketing

Smarties APAC

Bronze (2)

HEINEKEN Silver x AOV 2022 – CRACK THE CULTURE’S CODE OF GAMING

Heineken

Heineken

Red Star

Vietnam

Gaming, Gamification & E-Sports

Smarties APAC

Silver

From Gems to Silver

Heineken

Heineken

Leo Burnett

Vietnam

Customer Journey Marketing - Lead Generation / CRM, Integrated Ecommerce Innovation

Smarties Vietnam

Silver (2)

Cancel Proof

Heineken

Heineken

Leo Burnett

Vietnam

Instant Impact / Promotion, Real Time Marketing, Omnichannel Marketing

Smarties Vietnam

Silver, Finalist (2)

Cancel Proof

Heineken

Heineken

Leo Burnett

Vietnam

Omnichannel Marketing, Real Time Marketing

Smarties X

Finalist (2)

From Gems to Silver

Heineken

Heineken

Leo Burnett

Vietnam

Customer (CX) / User Experience (UX) & Design, Customer Journey Marketing - Lead Generation / CRM, Integrated Ecommerce Innovation

Smarties X

Gold, Silver, Bronze