EssenceMediacom

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Campaigns and Awards 2022

Campaign Name	Brand	Advertiser	Agency	Location	Category	Awards Program	Awards Won
XOA XOA Village	Bepanthen	Bayer Group	EssenceMediacom	Vietnam	Brand Experience	Smarties APAC	Finalist
For a Complete Love	ELEVIT	Bayer Group	EssenceMediacom	Vietnam	Cross Platform - All Media	Smarties APAC	Finalist
Recharged Hair, Recharged Me!	Pantene	Procter & Gamble	EssenceMediacom	Indonesia	Social Media Marketing, Creator / Influencer Marketing, Short or Long Form Video, Diversity  &  Inclusion	Smarties Indonesia	Gold, Bronze (2), Finalist
The 1st Ever eCommerce Attack of BTS Army, Making Downy the Most Adorable Fabcon in Town	Downy	Procter & Gamble	EssenceMediacom	Vietnam	Customer Experience (CX), Integrated Ecommerce Innovation	Smarties Vietnam	Finalist (2)
1 Brand, 100 Names, 1 Solution	Head & Shoulders	Procter & Gamble	EssenceMediacom	Vietnam	Social Media Marketing, Short or Long Form Video	Smarties Vietnam	Silver (2)
For a Complete Love	ELEVIT	Bayer Group	EssenceMediacom	Vietnam	Personalization	Smarties Vietnam	Finalist
Recharged Hair, Recharged Me!	Pantene	Procter & Gamble	EssenceMediacom	Indonesia	Cross Platform - All Media	Smarties Indonesia	Gold
Tet 2022 Campaign	Bia Saigon	ThaiBev	EssenceMediacom	Vietnam	Product / Service Launch, Geo Targeting	Smarties X	Gold, Silver
Recruiting the next generation of Coke drinkers at scale	Coca-Cola	The Coca-Cola Company	EssenceMediacom	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties APAC	Finalist
Youniverse Creators	Dell	Dell Technologies	EssenceMediacom	India	Creator / Influencer Marketing	Smarties India	Silver
Airtel 175 Re-Played	Bharti Airtel	Bharti Airtel	EssenceMediacom	India	Creator / Influencer Marketing	Smarties India	Bronze
Metaplex: World’s First Multiplex in the Metaverse	Bharti Airtel	Bharti Airtel	EssenceMediacom	India	Metaverse, XR Technology – (AR/VR/MR)	Smarties India	Gold, Bronze
CDR #Unbreakable30	CDR	Bayer Group	EssenceMediacom	Indonesia	Cross Platform - All Media	Smarties Indonesia	Bronze
#KunyahKunyahSiapJelajah	Redoxon	Bayer Group	EssenceMediacom	Indonesia	Brand Experience	Smarties Indonesia	Finalist
Recruiting the next generation of Coke drinkers at scale	Coca-Cola	The Coca-Cola Company	EssenceMediacom	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties Indonesia	Gold
TinyTan Launch	Downy	Procter & Gamble	EssenceMediacom	Vietnam	Instant Impact	Smarties Vietnam	Finalist
Tet 2022 Campaign	Bia Saigon	ThaiBev	EssenceMediacom	Vietnam	Cross Platform - All Media, Geo Targeting, Programmatic, Brand Experience	Smarties Vietnam	Silver (2), Bronze, Finalist
5X Gold Launch	Anlene	Fonterra	EssenceMediacom	Vietnam	Programmatic	Smarties Vietnam	Finalist
Real Time Football Engagement	Bia Saigon	ThaiBev	EssenceMediacom	Vietnam	Experimental / Innovation Technology, Real Time Marketing	Smarties Vietnam	Finalist (2)
Mood Up, Summer Up	Pampers	Procter & Gamble	EssenceMediacom	Vietnam	Social / Influencer Commerce, Integrated Ecommerce Innovation	Smarties Vietnam	Silver, Bronze
Perfect Husband - Creating own Mega Sales Day	Procter & Gamble	Procter & Gamble	EssenceMediacom	Vietnam	Diversity  &  Inclusion, Social / Influencer Commerce	Smarties Vietnam	Finalist (2)
OZWORLD	adidas	adidas	EssenceMediacom	China	Metaverse Technology landing	Smarties China	Gold
Tokyo Olympics Project	Dell	Dell Technologies	EssenceMediacom	China	Other Artificial Intelligence Technology	Smarties China	Silver
1 Brand, 100 Names, 1 Solution	Head & Shoulders	Procter & Gamble	EssenceMediacom	Vietnam	Short or Long Form Video	Smarties X	Silver
Recruiting the next generation of Coke drinkers at scale	Coca-Cola	The Coca-Cola Company	EssenceMediacom	Indonesia	O2O / New Retail / Innovative Sales Channels	Smarties X	Bronze
Healthy Treat with a Tasty Twist	Redoxon	Bayer Group	EssenceMediacom	Vietnam	Customer Life-Cycle Marketing, Product / Service Launch	Smarties X	Silver, Bronze
Mood Up, Summer Up	Pampers	Procter & Gamble	EssenceMediacom	Vietnam	Integrated Ecommerce Innovation	Smarties X	Silver