| Overall Rank: | 1 |
| Points: | 168.7 |
| Awards Won: | 30 |
| Finalist(s) Achieved: | 5 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 14 |
| Silver(s) Won: | 6 |
| Bronze(s) Won: | 10 |
| Location: | Ho Chi Minh City |
| Region: | APAC |
| Network: | Digitas |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
From Farm to Mind | Nescafé | Nestlé | Digitas | Vietnam | Social Impact Marketing, Cross Platform - All Media | Smarties Vietnam | Finalist (2) |
Keeping Festive Stories Virtually Alive | Kinh Do | Mondelēz International | Digitas | Vietnam | Social Impact Marketing, Experimental / Innovation Technology | Smarties APAC | Silver, Bronze |
Tarot Ca phe | Nescafé | Nestlé | Digitas | Vietnam | Customer Experience (CX), User Experience (UX) & Design | Smarties APAC | Silver, Bronze |
Keeping Festive Stories Virtually Alive | Kinh Do | Mondelēz International | Digitas | Vietnam | Creator / Influencer Marketing, Lead Generation | Smarties Vietnam | Gold, Bronze |
Keeping Festive Stories Virtually Alive | Kinh Do | Mondelēz International | Digitas | Vietnam | Experimental / Innovation Technology | Smarties Vietnam | Silver |
The eKoin | Heineken | Heineken | Digitas | Vietnam | Customer Life-Cycle Marketing, Instant Impact, Spatial Technology | Smarties Vietnam | Gold (2), Bronze |
The eKoin | Heineken | Heineken | Digitas | Vietnam | Instant Impact, Creator / Influencer Marketing, Customer Life-Cycle Marketing, Spatial Technology, User Experience (UX) & Design | Smarties X | Gold (3), Silver (2) |
Tarot Ca phe | Nescafé | Nestlé | Digitas | Vietnam | Customer Experience (CX), Personalization | Smarties X | Silver, Bronze |
The eKoin | Heineken | Heineken | Digitas | Vietnam | Instant Impact, Spatial Technology, User Experience (UX) & Design, Creator / Influencer Marketing, Customer Life-Cycle Marketing, O2O / New Retail / Innovative Sales | Smarties APAC | Gold (6) |
Pahlawan - Toys that build a nation | McDonald's | McDonald's | Digitas | Indonesia | Brand Purpose/Activism, Brand Experience | Smarties APAC | Gold, Bronze |
Pahlawan - Toys that build a nation | McDonald's | McDonald's | Digitas | Indonesia | Brand Purpose/Activism, Brand Experience | Smarties Indonesia | Gold, Bronze |
The Gift of Time | McDonald's | McDonald's | Digitas | Indonesia | Diversity & Inclusion | Smarties Indonesia | Bronze |
Pahlawan - Toys that build a nation | McDonald's | McDonald's | Digitas | Indonesia | Brand Purpose/Activism | Smarties X | Finalist |
The Unheard Break | boAt Lifestyle | Imagine Marketing Limited | Digitas | India | Audio / Voice / Sonic Branding , Customer Experience (CX), Brand Experience, Real Time Marketing | Smarties India | Bronze (2), Finalist (2) |