MMA Smarties Business Impact Index - Rankings Detail | MMA Global

Top Brands - Middle East 2022

Filter by Region / Country

McDonald's


Overall Rank:2
Points:
Awards Won:17
Finalist(s) Achieved:23

Best in Show(s) Won:0
Gold(s) Won:2
Silver(s) Won:10
Bronze(s) Won:5

Campaigns and Awards 2022

Campaign NameBrandAdvertiserAgencyLocationCategoryAwards ProgramAwards Won

InMobi Helps McDonald’s Achieve Over 12x Engagement Rate Above Benchmark

McDonald's

McDonald's

Starcom

United Arab Emirates

Instant Impact, Cross Platform - Digital Only, Customer Experience (CX)

Smarties MENA

Silver, Finalist (2)

Order Ahead

McDonald's

McDonald's

UM

United Arab Emirates

Data Insights, Geo Targeting, Cross Platform - All Media, Product / Service Launch, Geo Targeting

Smarties MENA

Silver (2), Bronze, Finalist (2)

Grabbing Sing 2 Happy Meal Toys through Augmented Reality

McDonald's

McDonald's

Publicis

United Arab Emirates

Product / Service Launch, Gaming, Gamification & E-Sports, XR Technology – (AR/VR/MR)

Smarties MENA

Finalist (3)

InMobi Helps McDonald’s Achieve Over 12x Engagement Rate Above Benchmark

McDonald's

McDonald's

InMobi

United Arab Emirates

Instant Impact, Cross Platform - Digital Only, Customer Experience (CX)

Smarties MENA

Silver, Finalist (2)

Order Ahead

McDonald's

McDonald's

MEmob+

United Arab Emirates

Data Insights, Geo Targeting, Cross Platform - All Media, Product / Service Launch, Geo Targeting

Smarties MENA

Silver (2), Bronze, Finalist (2)

Grabbing Sing 2 Happy Meal Toys through Augmented Reality

McDonald's

McDonald's

POKKT

United Arab Emirates

Product / Service Launch, Gaming, Gamification & E-Sports, XR Technology – (AR/VR/MR)

Smarties MENA

Finalist (3)

Consumers Redefined with Data

McDonald's

McDonald's

OPN

Turkey

Data Insights, O2O / New Retail / Innovative Sales Channels

Smarties EMEA

Gold (2)

Consumers Redefined with Data

McDonald's

McDonald's

OPN

Turkey

Data Insights, O2O / New Retail / Innovative Sales Channels

Smarties Turkey

Bronze (2)

InMobi Helps McDonald’s Achieve Over 12x Engagement Rate Above Benchmark

McDonald's

McDonald's

Studio M

United Arab Emirates

Instant Impact, Cross Platform - Digital Only, Customer Experience (CX)

Smarties MENA

Silver, Finalist (2)

Kickstarting a mass customer migration

McDonald's

McDonald's

UM

Saudi Arabia

Cross Platform - Digital Only, Data Insights, Small Business / Big Impact

Smarties MENA

Silver, Finalist (2)

Order Ahead

McDonald's

McDonald's

UM

United Arab Emirates

Data Insights, Geo Targeting, Cross Platform - All Media, Product / Service Launch, Geo Targeting

Smarties MENA

Silver (2), Bronze, Finalist (2)

Grabbing Sing 2 Happy Meal Toys through Augmented Reality

McDonald's

McDonald's

Publicis

United Arab Emirates

Product / Service Launch, Gaming, Gamification & E-Sports, XR Technology – (AR/VR/MR)

Smarties MENA

Finalist (3)