A strategic and results-driven Senior Media Manager with over 10 years of experience leading high-impact media campaigns across digital, social, and traditional platforms. Proven track record of managing multimillion-dollar media budgets, collaborating cross-functionally with creative and marketing teams, and optimizing performance through deep analytical insights.

Currently leading media initiatives Ecom marketing for Friso, where I oversee national campaigns, manage agency relationships, and mentor a growing team of media professionals.