Ankhee Bhakoo | MMA Global

Ankhee Bhakoo

Ankhee Bhakoo
Lead, Performance Ads Marketing
Google India
 
As a product marketing manager for Ads marketing at Google, I lead the country marketing strategy, brand management and product marketing for Google's Performance & Platforms Ads Solutions across Search, Shopping, Programmatic, Display & Apps. My team & I are responsible for shaping & influencing the thinking on digital marketing for the advertising industry, leading efforts to drive digital penetration in India & establishing Google as a thought partner to large businesses.

Previously at Google, I have led the Google Media Operations Team supporting the North America large customers & advertisers across Travel and Pharma sectors influencing Google Ad revenue worth of over $4Bn, leading a team of over 20 Google campaign managers. My experience in this role spans across product specialism, people management & project management.

Before Google, I had almost 10 years of sales & marketing experience with Hindustan Unilever Ltd. in the consumer goods industry. I was responsible for leading some of the flagship brands, e.g Vim and Kissan, leading brand strategy, P&L management, product and communication development & deployment.