Join Rubicon Project and Tapjoy for a dynamic discussion of Tapjoy’s 2-year study with comScore evaluating the impact of video for brands such as Dodge, Citi, Lego, Huggies and more. Featuring John Peragine, SVP, Head of Video at Rubicon Project and Emily McInerney, VP, Marketing at Tapjoy, you will:
- Learn how to use 100% consumer opt-in and 100% viewable Rewarded Video ads to positively influence consumers’ behavior and attitudes toward brands
- Get the inside scoop on raising awareness to increase purchase intent - at rates way above industry norms
- Hear the Tapjoy and Rubicon Project experts’ creative tips and programmatic best practices for getting the scalable reach, engagement and impact you need