Presenting The Smarties Vietnam 2015 Finalists
Brand Awareness
Coca-Cola / MediaCom Vietnam & Adtima
Share A Coke - Say it with Emoticans
Samsung Galaxy S6 and S6 Edge / Leo Burnett Vietnam
Watch it with the S6
Product / Services Launch
- Samsung Galaxy S6 and S6 Edge / Leo Burnett Vietnam
Watch it with the S6 - Coca-Cola/ Fanta & CircusDigital
Fanta Selfie Battle
Promotion
- SHSBC / Mindshare
Vietnam’s biggest online Shopping Day - Lazada Vietnam / Adtima
LAZADA - EFFORTLESS SHOPPING 
FrieslandCampina Vietnam & Dutch Lady / Leo Burnett Vietnam & Mindshare
The Flying Farm
Relationship Building/CRM
- Unilever Vietnam & Surf / Havas Media Vietnam
Surf - Happiness Operator 2015 - Lazada Vietnam / Adtima
LAZADA - EFFORTLESS SHOPPING - Unilever Vietnam & Sunsilk / Mindshare & Adtima & Ogilvy Vietnam
SUNSILK HAIR FINGERCOMB LANGUAGE
Lead Generation / Direct Response / Conversion
- Lazada Vietnam / Adtima
LAZADA - EFFORTLESS SHOPPING - Friesland Campina Vietnam / Friso and Mindshare
Friso online acquisition - FrieslandCampina Vietnam / Dutch Lady and Leo Burnett Vietnam & Mindshare
The Flying Farm
Cross Media / Cross Mobile Integration
- Coca-Cola / MediaCom Vietnam & Adtima
Share A Coke - Say it with Emoticans - Samsung Galaxy S6 and S6 Edge / Leo Burnett Vietnam
Watch it with the S6 - FrieslandCampina Vietnam & Dutch Lady / Leo Burnett Vietnam & Mindshare
The Flying Farm
Marketing within a Mobile Gaming Environment
- Heineken & Desperados / ClickMedia
Desperados Wild Summer - Coca-Cola / MediaCom Vietnam & Adtima
Share A Coke - Say it with Emoticans
Messaging
- Unilever Vietnam and VISO / Mindshare & Centech
VISO - NEW WHITE SHIRT, NEW BEGINNING - Suntory PepsiCo Vietnam Beverage / Mirinda and Adtima
MIRINDA - THE UNIQUE TET - Lazada Vietnam / Lazada and Adtima
LAZADA - EFFORTLESS SHOPPING
Mobile App
- FrieslandCampina Vietnam and Dutch Lady / Leo Burnett Vietnam & Mindshare
The Flying Farm
Mobile Website
- Samsung Galaxy S6 and S6 Edge / Leo Burnett Vietnam
Watch it with the S6 - Suntory Pepsico Beverages Vietnam / 7Up and Mirum
7Up Refreshing Viet Nam campaign
Innovation
- Unilever Vietnam and Close up / Mindshare and Adtima
CLOSE UP - SING IN YOUR STYLE! - Uniliver Vietnam and Surf / Havas Media Vietnam
Surf - Happiness Operator 2015 - Coca-Cola / MediaCom Vietnam & Adtima
Share A Coke - Say it with Emoticans
Location Based
- Uniliver Vietnam & Viso / Mindshare & Centech
VISO - NEW WHITE SHIRT, NEW BEGINNING - Huawei Vietnam / Adtima
HUAWEI - THE AMAZING HUNT
Best Brand Experience in Mobile Rich Media
- Samsung Galaxy S6 and S6 Edge / Leo Burnett Vietnam
Watch it with an S6 - Unilever Vietnam & Close up / Mindshare & Adtima & ClickMedia
CLOSE UP - KISS IT YOUR WAY! - CoCa-cola / MediaCom Vietnam & Adtima
Share A Coke - Say it with Emoticans
Most Engaging Mobile Creative
- Coca-Cola / MediaCom Vietnam & Adtima
Share A Coke - Say it with Emoticans - FrieslandCampina Vietnam & Dutch Lady / Leo Burnett Vietnam & Mindshare
The Flying Farm - Unilever Vietnam & Close up / Mindshare & Adtima & ClickMedia
CLOSE UP - KISS IT YOUR WAY! - Samsung Galaxy S6 and S6 Edge / Leo Burnett Vietnam
Watch it with an S6
Industry Awards
-
MoMo
Enabling Technology Company of the Year in Mobile -
Zalo
Publisher|Media Company of the Year in Mobile -
Share A Coke - Say it with Emoticans
Best In Show -
Watch it with the S6
Best In Show -
Adtima
Agency of the Year in Mobile -
Unilever
Marketer of the Year in Mobile