Bennett is the Chief Technology Officer at AdMaster. In 2006, Bennett along with Vincent Yan founded AdMaster. He is now responsible for leading AdMaster’s R&D team in improving the company’s product line, researching the latest technologies and finding new and innovative ways to extract value from big data.
Bennett developed AdMaster’s dual-cookie user tracking technology, has studied real-time data stream computing and has a wealth of experience designing data mining cluster architecture. He led AdMaster’s R&D team in developing China’s leading digital marketing cluster, which collects and processes data from multiple sources such as online advertising, social media, e-commerce channels and mobile apps. As AdMaster’s representative to the China Advertising Association, the Mobile Marketing Association (MMA) and other industry forums, Bennett has made significant contributions to the development of industry standards and protocols.
Bennett has a bachelor’s degree in computer science and engineering from Shanghai Jiao Tong University.

洪倍（Bennett Hong）现任 AdMaster（精硕科技）首席技术官，他在 2006 年与闫曌共同创立 AdMaster，带领公司研发团队完善产品架构、钻研核心技术、挖掘数据价值。
洪倍独创了 AdMaster Dual Cookie 用户标识技术，专注于高并发异构数据实时流式计算的研究，拥有丰富的分布式数据挖掘集群的架构设计经验。他带领 AdMaster 研发团队，架构了中国领先，涵盖广告监播、社交聆听、电商渠道及移动应用等多种数据源的营销大数据采集和处理集群。洪倍作为 AdMaster 的代表，为中国广告协会、MMA 移动营销协会等多项行业技术标准制定作出杰出的贡献，引领数字营销产业健康有序的发展。

洪倍毕业于上海交通大学，拥有计算机科学与工程学士学位。