New York, NY: Saddleback Church has integrated text messaging into their services to allow audiences both inside and outside of the church itself to interact in a manner never before possible. Saddleback Church chose Ez Texting’s group text messaging platform for its low cost, and flexible, powerful API. Saddleback connected their membership database to the Ez Texting SMS gateway using the API. All communications are synchronized and seamless.

During major services – Easter and Christmas – Saddleback integrates text messaging into their program. In 2009, People watching on their computer or on television were encouraged to text Easter to 313131 to learn more about Saddleback. This year, Easter services were held at Angel Stadium, broadcast on XM and Sirius satellite radio, and webcast around the world. Those in attendance, and tuning in from outside the stadium, were encouraged to text Saddleback to 313131 to respond to the challenge issued in the sermon. An automatic response was sent back with some information about the church, which also asked for the recipient’s email address. As soon as the person texted back their email address, the message was passed, via the API, to Saddleback’s systems. An email message containing more info about Saddleback was then sent to back to them.

Read the entire Saddleback Text messaging case study at http://www.eztexting.com/saddleback-case-study.html

About Saddleback Church
Saddleback Church is one of the largest and most influential churches in America. Located in Southern California, Saddleback serves the community with over 4,000 small group fellowships, more than 500 ministries of various kinds, local and global outreaches touching every country around the world, and five different local locations for services each week. Saddleback’s purpose is to lead people to Jesus Christ and membership in his family, teach them to worship the Lord and magnify His name, develop them to Christ-like maturity, and equip them for ministry within the church and a mission in the world.

About Ez Texting
Since 2006, Ez Texting has provided our affordable do-it-yourself SMS marketing platform to small businesses and Fortune 500 firms alike. Our industry leading platform is currently used by 50,000 clients in all sectors – hospitality, retail, education, religion, political campaigns, non-profits, technology and more.

Contact
Joshua Malin (Director, Internet Marketing)
212-255-4663 x223
[email protected]
Find us at http://www.eztexting.com